Award-winning language learning company, Babbel, turned to 糖心传媒 for visibility into their SaaS stack, price benchmarking, and negotiation support for their upcoming tool renewals. Before 糖心传媒, Babbel鈥檚 procurement process was ad-hoc and lacked structure, and they were eager to consolidate everything in one place. With 糖心传媒, Babbel manages 125 tools and saves six figures on their SaaS.
Results at a Glance
Babbel saved six figures on their SaaS cost within their first year as a 糖心传媒 customer. Using 糖心传媒, Babbel saved 56 percent on their primary collaboration tool and 30 percent on a visual collaboration platform. With 糖心传媒, Babbel was able to consolidate all their SaaS contracts and invoices in one place, giving them a clear overview of what they were spending and on which tools.
About
Babbel
Babbel was the world鈥檚 first language-learning app and is also the best-selling. Its intuitive lessons, which have led to over 10 million subscriptions being sold, center on learning a language through real-life conversations. To date, they鈥檝e created 13,000 hours of content and more than 50,000 lessons across 14 languages. The Babbel method trains your brain to learn constantly and takes as few as 10 minutes a day.
鈥淗aving a single point of contact for all of these vendor negotiations has been key. It has freed up more time and mental capacity to work on things that we鈥檙e good at and that we should be doing. It鈥檚 reduced a lot of the mental load associated with negotiations and renewals.鈥
